Brand: Sonic Drive-Ins
Professional Bull Riders sponsorship activation program with green screen photo activation, sampling and purchase incentives.
$40 Million Jackpot
Brand: Missouri Lottery (Powerball)
C-store + grocery tour to promote ticket sales, showcasing $40M in cash and red carpet photo experience.
McDonalds NFL Sampling
Sampling program to activate a professional sports sponsorship.
Thumbs Up Tour
Brand: Toyota (Matrix)
College campus tour visited 20+ schools to introduce the redesigned Toyota Matrix. Custom in-car thumb wrestling competition, thumb training exercises, social and local dealership tie-ins.
SWA Bag Cops
Brand: Southwest Airlines
The "Bag Cops" tour replicated the TV campaign of the same name; visited multiple cities to surprise and delight travelers who had paid too much for baggage fees.
Brand: Cache Valley
Awareness and product sampling tour featuring grilled cheese sandwiches to consumers at community events, grocery and c-store partner locations.
Tooth Fairy Sampling
Brand: Dentek (Floss Picks)
The tooth fairy team visited more than 20+ college campuses to sample dental floss picks, conduct a sweepstakes among students to find the "golden tooth."
Nudges Dog Treats
Brand: Tyson Foods (Nudges)
Trade show activation and pet food sampling program.
Zip Firestarters Tour
Brand: Zip Firestarters
Sponsorship activation and sampling program at professional and college football games.
Energy Break Team
Brand: 5 Hour Energy
Sponsorship activation and street team sampling; delivering energy to those at events, on the streets and in the office during pre-scheduled "Energy Breaks."
Brand: French Market Coffee
Grocery and retail on-premise sampling.
On-site sponsorship activation efforts throughout the Midwest.
Colts NFL Activation
Sponsorship activation program at Indianapolis Colts home games, featured numerous vehicles, DIY game posters and photo engagement elements.
McDonalds Crave Crew
Nightlife tour conducted from 11pm to 4am; engaged consumers highlight dollar menu items and drive late night traffic to 24 hour McDonalds locations.
Charter Reserve Tour
Brand: Charter Reserve
Mobile roadshow visiting grocery locations across the midwest. Included food-truck sampling, interactive digital games and contests.